:root{--ink:#202329;--muted:#626873;--accent:#e64b20;--accent-hover:#d64018;--line:#e5e8ed;--surface:#f7f8fa;--max:1240px;--sans:Manrope,Arial,sans-serif;--serif:'Playfair Display',Georgia,serif;color-scheme:light}
*{box-sizing:border-box}html{scroll-behavior:smooth;scroll-padding-top:90px}body{margin:0;background:#fff;color:var(--ink);font:400 16px/1.65 var(--sans)}a{color:inherit}button,input{font:inherit}button{cursor:pointer}img,video{display:block;max-width:100%}button,a,input{ -webkit-tap-highlight-color:transparent}a:focus-visible,button:focus-visible,input:focus-visible{outline:3px solid #f2a488;outline-offset:4px}h1,h2,h3,p,figure{margin:0}h1,h2,h3{text-wrap:balance}p{color:var(--muted)}.site-header{position:fixed;inset:0 0 auto;z-index:50;height:78px;display:flex;align-items:center;justify-content:space-between;padding:0 max(24px,calc((100vw - 1192px)/2));background:rgba(255,255,255,.94);backdrop-filter:blur(16px);border-bottom:1px solid var(--line);transition:height 280ms cubic-bezier(.2,.7,.2,1)}.site-header.is-scrolled{height:68px}.brand{display:inline-flex}.brand img{width:174px;height:auto}.button{display:inline-flex;align-items:center;justify-content:center;min-height:52px;padding:0 26px;border:0;border-radius:12px;background:var(--accent);color:#fff;font-weight:700;text-decoration:none;transition:background 200ms ease,transform 220ms cubic-bezier(.2,.7,.2,1)}.button:hover{background:var(--accent-hover);transform:translateY(-2px)}.button-small{min-height:44px;border-radius:999px;padding:0 22px}.editorial-hero{max-width:var(--max);margin:auto;padding:142px 24px 76px;display:grid;grid-template-columns:minmax(0,.93fr) minmax(0,1.07fr);gap:64px;align-items:center}.hero-copy{animation:copy-in 820ms 100ms cubic-bezier(.16,1,.3,1) both}.hero-copy h1{font-size:clamp(2.7rem,4.1vw,3.9rem);line-height:1.04;letter-spacing:-.05em}.hero-copy h1 em{font-family:var(--serif);color:var(--accent);font-weight:600}.hero-copy>p{margin:26px 0 30px;font-size:1.08rem;max-width:560px}.hero-media{min-width:0;animation:media-in 900ms 180ms cubic-bezier(.16,1,.3,1) both}.media-frame{position:relative;overflow:hidden;border-radius:24px;background:#f0f2f4;box-shadow:0 20px 55px rgba(28,33,43,.1)}.media-frame video{width:100%;aspect-ratio:16/10;object-fit:contain;background:#f0f2f4}.media-toggle{position:absolute;right:14px;bottom:14px;border:1px solid rgba(255,255,255,.6);border-radius:999px;padding:8px 14px;background:rgba(255,255,255,.95);color:var(--ink);font-size:.875rem}.hero-media figcaption{padding:17px 4px 0;font-size:.82rem;color:var(--muted)}.breadcrumbs{max-width:var(--max);padding:0 24px 28px;margin:0 auto;font-size:.875rem;color:var(--muted);display:flex;gap:10px;flex-wrap:wrap}.breadcrumbs a{text-decoration:none}.breadcrumbs a:hover{color:var(--accent)}.editorial-section{border-top:1px solid var(--line)}.editorial-section:nth-of-type(even){background:var(--surface)}.section-inner{max-width:var(--max);margin:0 auto;padding:80px 24px}.section-head{display:grid;grid-template-columns:1.15fr .85fr;gap:56px;align-items:start;margin-bottom:34px}.section-head:has(>div:only-child){display:block;max-width:780px}.eyebrow{display:block;color:var(--accent);font-size:.8rem;letter-spacing:.12em;text-transform:uppercase;font-weight:800;margin-bottom:16px}.section-head h2,.split-copy h2,.faq-heading h2{font-size:clamp(2rem,3.15vw,3rem);line-height:1.1;letter-spacing:-.045em}.section-head>p{padding-top:34px;max-width:530px}.card-grid{display:grid;grid-template-columns:repeat(3,minmax(0,1fr));gap:18px}.card-grid.count-2,.card-grid.count-4{grid-template-columns:repeat(2,minmax(0,1fr))}.content-card{min-width:0;padding:27px;border:1px solid var(--line);border-radius:18px;background:#fff;display:flex;flex-direction:column;align-items:start}.card-index{color:var(--accent);font-size:.8rem;font-weight:800;letter-spacing:.1em;margin-bottom:26px}.content-card h3{font-size:1.25rem;line-height:1.25;letter-spacing:-.02em;margin-bottom:12px}.content-card p{font-size:1rem}.content-card a{margin-top:auto;padding-top:20px;font-weight:700;color:var(--accent);font-size:.94rem;text-decoration:none}.content-card a:hover{text-decoration:underline}.split-section{display:grid;grid-template-columns:minmax(0,.95fr) minmax(0,1.05fr);gap:66px;align-items:center}.split-copy h2{margin-bottom:24px}.split-copy p+p{margin-top:18px}.editorial-photo{min-width:0;overflow:hidden;border:1px solid var(--line);border-radius:22px;background:#fff}.editorial-photo img{width:100%;max-height:470px;aspect-ratio:4/3;object-fit:contain;background:#f1f3f5}.editorial-photo figcaption{padding:17px 20px;font-size:.875rem;line-height:1.5;color:var(--muted)}.table-wrap{max-width:100%;overflow-x:auto;border:1px solid var(--line);border-radius:18px;background:#fff}table{width:100%;border-collapse:collapse;text-align:left;font-size:.96rem}th,td{padding:20px 22px;vertical-align:top;border-bottom:1px solid var(--line)}th{background:#f0f3f6;font-weight:700;color:var(--ink)}td{color:var(--muted)}tr:last-child td{border-bottom:0}td:first-child{color:var(--ink);font-weight:600}.content-tabs{border:1px solid var(--line);border-radius:20px;background:#fff;overflow:hidden}.tablist{display:flex;gap:8px;padding:16px;border-bottom:1px solid var(--line);flex-wrap:wrap}.tab-button{min-height:46px;border:1px solid transparent;border-radius:10px;padding:10px 20px;color:var(--muted);background:#f4f6f8;font-weight:600}.tab-button[aria-selected=true]{background:#fff0e8;color:#bc3914;border-color:#f2bda8}.tab-panel{padding:32px;max-width:860px}.tab-panel h3{font-size:1.4rem;line-height:1.25;margin-bottom:14px}.tab-panel p{font-size:1.03rem}.tab-panel[hidden]{display:none}.section-note{font-size:.875rem;margin-top:22px;max-width:850px}.content-checklist{display:grid;grid-template-columns:1fr 1fr;gap:12px}.check-row{display:flex;gap:14px;align-items:flex-start;border:1px solid var(--line);background:#fff;border-radius:14px;padding:19px 22px;cursor:pointer;color:var(--muted)}.check-row input{width:19px;height:19px;flex-shrink:0;margin:4px 0 0;accent-color:var(--accent)}.check-row:has(input:checked){border-color:#f0b197;background:#fff8f4;color:var(--ink)}.check-status{margin-top:20px;font-size:.9rem}.article-prose{max-width:830px}.article-prose p{font-size:1.04rem}.article-prose p+p{margin-top:20px}.related-links{display:flex;flex-wrap:wrap;gap:12px;margin-top:30px}.related-links a{padding:12px 18px;border:1px solid var(--line);border-radius:10px;background:#fff;text-decoration:none;font-weight:600;font-size:.9rem}.related-links a:hover{color:var(--accent);border-color:#efb9a5}.source-note{margin-top:26px;font-size:.8rem;color:var(--muted)}.source-note a{text-decoration:underline;text-underline-offset:3px}.faq{background:#fff;border-top:1px solid var(--line)}.faq .section-inner{display:grid;grid-template-columns:minmax(0,.75fr) minmax(0,1.25fr);gap:72px}.faq-heading p{margin-top:22px;max-width:380px}.accordion{min-width:0;border-top:1px solid var(--line)}.faq-item{border-bottom:1px solid var(--line)}.faq-question{position:relative;width:100%;padding:23px 42px 23px 0;min-height:78px;border:0;background:none;color:var(--ink);font-weight:700;text-align:left;line-height:1.5}.faq-question i,.faq-question i::after{position:absolute;top:50%;right:4px;width:15px;height:2px;background:var(--accent);content:''}.faq-question i::after{right:0;top:0;transform:rotate(90deg);transition:transform 320ms cubic-bezier(.22,.61,.36,1)}.faq-question[aria-expanded=true] i::after{transform:rotate(0)}.faq-answer{display:grid;grid-template-rows:0fr;opacity:0;transition:grid-template-rows 360ms cubic-bezier(.22,.61,.36,1),opacity 260ms ease}.faq-answer>div{min-height:0;overflow:hidden}.faq-answer p{margin:0 30px 26px 0}.faq-item.is-open .faq-answer{grid-template-rows:1fr;opacity:1}.final-cta{background:#fff4ed;text-align:center;padding:76px 24px;border-top:1px solid #f4e0d4}.cta-content{max-width:820px;margin:auto}.cta-content h2{font-size:clamp(2.2rem,4vw,3.5rem);line-height:1.06;letter-spacing:-.045em}.cta-content p{max-width:610px;margin:22px auto 28px}.site-footer{padding:32px max(24px,calc((100vw - 1192px)/2)) 24px;border-top:1px solid var(--line);background:#fff}.footer-top{display:flex;justify-content:space-between;align-items:center;gap:24px;margin-bottom:26px}.footer-top img{width:150px;height:auto}.footer-top strong{font-family:var(--serif);font-style:italic;font-weight:600;font-size:1.4rem}.footer-nav{display:flex;flex-wrap:wrap;gap:12px 24px}.footer-nav a{color:var(--muted);font-size:.875rem;text-decoration:none}.footer-nav a:hover,.footer-nav a[aria-current=page]{color:var(--accent)}.footer-bottom{display:flex;justify-content:space-between;gap:20px;margin-top:26px;padding-top:18px;border-top:1px solid var(--line);font-size:.75rem;color:#767d86}.footer-bottom a{color:inherit;text-decoration:none}.section-anchor{display:inline-flex;margin-top:18px;font-weight:700;color:var(--accent);text-decoration:none}.reveal{transition:opacity 600ms cubic-bezier(.16,1,.3,1),transform 600ms cubic-bezier(.16,1,.3,1)}.motion-ready .reveal:not(.is-visible){opacity:0;transform:translateY(16px)}
.comparison-images{display:grid;grid-template-columns:1fr 1fr;gap:14px;padding:20px;align-items:start}.comparison-images img{aspect-ratio:auto;max-height:330px}.comparison-images span{display:block;text-align:center;font-size:.875rem;padding-top:12px;color:var(--muted)}.animation-toggle{width:100%;border:1px solid var(--line);border-radius:10px;background:#fff0e8;color:#bc3914;padding:10px 12px;margin-top:12px;font-size:.875rem}.instruction-shot{max-width:920px;margin:38px auto 0;border:1px solid var(--line);border-radius:18px;overflow:hidden;background:#fff}.instruction-shot img{width:100%;height:auto;object-fit:contain}.instruction-shot figcaption{padding:16px 20px;font-size:.875rem;color:var(--muted)}.instruction-phones{display:grid;grid-template-columns:repeat(3,minmax(0,1fr));gap:28px;margin:38px auto 0;max-width:860px}.instruction-phones img{width:auto;height:340px;max-width:100%;object-fit:contain;margin:0 auto;border-radius:14px}.instruction-phones figcaption{font-size:.875rem;text-align:center;margin-top:16px;color:var(--muted)}@media(max-width:600px){.instruction-phones{grid-template-columns:1fr;gap:32px}.instruction-phones img{height:320px}.comparison-images{gap:10px;padding:14px}.comparison-images img{max-height:230px}}
.content-checklist{padding:0;margin:0;list-style:none}.check-row{cursor:default}.check-index{color:var(--accent);font-size:.875rem;font-weight:800;min-width:24px}.source-credit{text-decoration:none}
.inline-cta{margin-top:32px}
.tab-panel{max-width:none;display:grid;grid-template-columns:minmax(0,.82fr) minmax(0,1.18fr);gap:32px;align-items:center}.tab-copy{min-width:0}.context-media{min-width:0;width:100%;max-width:880px;margin:32px auto 0;border:1px solid var(--line);border-radius:18px;background:#f7f8fa;overflow:hidden}.tab-panel .context-media{margin:0}.context-media-frame{position:relative;display:flex;flex-direction:column;align-items:center;justify-content:center;background:#f0f2f4;min-width:0}.context-media img,.context-media video{width:100%;height:auto;max-height:480px;aspect-ratio:16/9;object-fit:contain}.context-media.format-portrait img{aspect-ratio:4/5;max-height:420px}.context-media.format-face img{aspect-ratio:1;max-width:340px;max-height:340px}.context-media.format-interface img{aspect-ratio:1269/687}.context-media figcaption{padding:16px 18px;font-size:.8125rem;line-height:1.6;color:var(--muted)}.context-media .source-credit{display:block;margin-top:6px;font-size:.75rem;color:#767d86}.context-media .animation-toggle{width:auto;margin:12px 16px 16px;padding:10px 18px}.context-media video{background:#202329}.editorial-section .section-inner>.context-media{margin-top:34px}.tab-panel[hidden]{display:none}@media(max-width:800px){.tab-panel{grid-template-columns:1fr;gap:24px;align-items:start}.tab-panel .context-media{max-width:640px}.context-media.format-portrait{max-width:420px}.context-media.format-face{max-width:380px}}@media(max-width:600px){.tab-panel{padding:22px 18px}.context-media{border-radius:14px}.context-media figcaption{padding:13px 14px}.context-media.format-portrait img{max-height:340px}.context-media.format-face img{max-height:280px}.context-media .animation-toggle{font-size:.8125rem;max-width:calc(100% - 28px)}}
.media-frame video{height:auto}
.editorial-hero .breadcrumbs{max-width:none;margin:0 0 24px;padding:0;gap:8px;align-items:baseline;font-size:.8125rem;line-height:1.6;letter-spacing:0;text-wrap:wrap;overflow-wrap:anywhere}.editorial-hero .breadcrumbs a{flex-shrink:0;text-underline-offset:4px}.editorial-hero .breadcrumbs a:hover{text-decoration:underline}.editorial-hero .breadcrumbs [aria-current=page]{min-width:0}
.seo-detail{max-width:860px;margin-top:34px;padding-top:26px;border-top:1px solid var(--line)}.seo-detail h3{font-size:1.4rem;line-height:1.3;margin:0 0 16px}.seo-detail p+p{margin-top:18px}
@keyframes copy-in{from{opacity:0;transform:translateX(-22px)}to{opacity:1;transform:none}}@keyframes media-in{from{opacity:0;transform:translateX(26px)}to{opacity:1;transform:none}}
@media(max-width:1024px){.editorial-hero{gap:38px}.hero-copy h1{font-size:clamp(2.45rem,4.4vw,3.25rem)}.section-head,.split-section{gap:38px}.faq .section-inner{gap:40px}.card-grid{gap:14px}.content-card{padding:24px}}
@media(max-width:800px){.editorial-hero{grid-template-columns:1fr;padding-top:120px;gap:38px}.hero-copy{max-width:700px}.hero-media{width:100%}.media-frame video{aspect-ratio:16/9}.section-head,.split-section,.faq .section-inner{grid-template-columns:1fr;gap:28px}.section-head>p{padding-top:0}.section-head{margin-bottom:28px}.card-grid{grid-template-columns:repeat(2,minmax(0,1fr))}.section-inner{padding-top:66px;padding-bottom:66px}.hero-copy h1{font-size:clamp(2.8rem,6.5vw,3.5rem)}}
@media(max-width:600px){.site-header{height:68px;padding:0 18px}.brand img{width:145px}.button-small{min-height:42px;padding:0 17px}.editorial-hero{padding:112px 18px 52px}.hero-copy h1{font-size:clamp(2.1rem,8.5vw,2.8rem);line-height:1.08}.hero-copy>p{font-size:1rem;margin:22px 0 26px}.media-frame{border-radius:18px}.media-frame video{aspect-ratio:16/10}.hero-media figcaption{font-size:.8rem}.breadcrumbs{padding:0 18px 24px}.section-inner{padding:58px 18px}.section-head h2,.split-copy h2,.faq-heading h2{font-size:clamp(1.9rem,7.2vw,2.5rem)}.card-grid,.card-grid.count-2,.card-grid.count-4,.content-checklist{grid-template-columns:1fr}.content-card{padding:24px}.card-index{margin-bottom:18px}.tablist{gap:6px;padding:12px}.tab-button{padding:10px 14px;font-size:.9rem}.tab-panel{padding:24px}.check-row{padding:17px}.editorial-photo img{max-height:400px}.final-cta{padding:60px 18px}.site-footer{padding:28px 18px 24px}.footer-nav{display:grid;grid-template-columns:1fr 1fr;gap:13px 18px}.footer-top{align-items:flex-start}.footer-top img{width:138px}.footer-top strong{font-size:1.15rem}.footer-bottom{flex-direction:column;gap:8px}.table-wrap table{min-width:560px}.media-toggle{padding:6px 12px;font-size:.8rem}}
@media(max-width:350px){.site-header{padding:0 14px}.brand img{width:128px}.button-small{padding:0 13px;font-size:.86rem}.editorial-hero,.section-inner,.breadcrumbs{padding-left:14px;padding-right:14px}.hero-copy h1{font-size:2rem}.footer-nav{grid-template-columns:1fr}.footer-top{flex-direction:column;gap:16px}.tab-button{font-size:.86rem}}
@media(prefers-reduced-motion:reduce){html{scroll-behavior:auto}*,*::before,*::after{animation:none!important;transition:none!important}.hero-copy,.hero-media,.motion-ready .reveal:not(.is-visible){opacity:1;transform:none}}